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California Recorder > Blog > Business > Getting To Know You: Hannah Fitzsimons, CEO, Cashflows
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Getting To Know You: Hannah Fitzsimons, CEO, Cashflows

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Getting To Know You: Hannah Fitzsimons, CEO, Cashflows
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On this unique Q&A with Hannah Fitzsimons, the CEO of Cashflows, Enterprise Issues journal delves into what SMEs must learn about cashflow

Inform us about Cashflows

Cashflows was created in 2010 with the aim to make taking and accepting funds so simple as potential via its end-to-end in-house providing. Funds are important to small to medium companies, however it’s a fancy space and companies can get misplaced as funds develop into a extra important a part of their operations. The funds specialists have been providing service provider account providers to prospects throughout the European Financial Space (EEA) ever since.

Following FCA authorisation as an EMI, Cashflows was one of many first impartial UK funds establishments to be accepted as a principal member of each Visa and Mastercard.

Funding is an important cornerstone of any SME and Cashflows delivered over £2m in service provider money advance in a single nine-month interval. Funds are what makes the worldwide financial system tick, and that is precisely what Cashflows is designed to deal with. With a attain throughout the UK and Europe, that interprets to billions of transactions throughout many 1000’s of companies – serving to them settle for funds merely and securely, each in individual and on-line.

What was the inspiration behind Cashflows Advance?

Cashflows Advance was impressed by the acute money stream challenges confronted by UK SMEs. It’s a fast funding resolution for present Cashflows prospects. It affords instant entry to funds based mostly on a enterprise’s transaction historical past, with repayments tied to future gross sales. In essence, it’s a hassle-free various to conventional loans and helps SMEs overcome money stream challenges and put money into progress.

Recognising that conventional loans typically fail to handle evolving enterprise wants, we sought to create a extra dynamic resolution. By leveraging our present buyer knowledge and threat evaluation capabilities, Cashflows Advance affords SMEs instantaneous entry to funds based mostly on their gross sales efficiency. This modern method eliminates prolonged software processes and gives companies with the monetary flexibility to grab progress alternatives with out the burden of rigid compensation phrases. Primarily, Cashflows Advance was born out of a need to empower SMEs by providing a funding resolution tailor-made to their particular wants and challenges.

Who do you admire?

I’m a classically educated pianist and have a really eclectic music style, so lots of my heroes are musical. Hania Rani who is an excellent Polish pianist and composer amazes me with the blurred traces she creates between jazz, classical and home music. Aretha Franklin will all the time be a hero too. Not just for her voice and expertise, however for her activism and help for social change and my teenage daughter is now sharing her adoration of Taylor Swift with me – an unbelievably gifted and commercially savvy phenomenon.

However coming again to the world of funds and SMEs I’m a giant fan of Marion King who’s a gifted orator throughout the fintech realm. She’s additionally a member of Cashflow’s board and just lately gave a chat at a Ladies in Funds occasion the place she used the analogy of taking a look at our general lives as canvases that we have to curate and be intentional about how we construct out our personal private murals. That was an inspiring manner of taking a look at our personal journeys.

Wanting again, is there something you’ll have executed in a different way?

Realizing what I do know now, I’d in all probability have invested closely in Apple within the early ‘00s. But seriously, I’m undecided there’s a lot I’d have executed in a different way. My philosophy has all the time been to work onerous, ship on what’s requested of you and take the alternatives after they come alongside. When issues haven’t all the time gone completely I’ve all the time taken learnings from these experiences and even an ill-thought-through transfer to Belgium delivered some life classes in my 20s.

So, for these beginning up an SME, the takeaway right here is to imagine in your self, take heed to the individuals round you, decide to your targets wholeheartedly and study from it when the best end result isn’t what you see at first. Then years down the road if you’re requested what you’ll have executed in a different way you’ll be able to say “nothing” with confidence and sincerity.

What recommendation would you give to somebody beginning out?

Take it as gospel that, for an SME, money stream is the lifeblood of your enterprise. Be ready to regulate your plans as wanted to keep up steady monitoring and alter to make sure your enterprise’s monetary well being.

Above all, don’t be afraid to ask for recommendation on something. Staying on the subject of money stream, keep in mind that accountants are there for a cause and it’s by no means a nasty concept to hunt their enter to optimise your enterprise. They’ll in all probability inform you that you must goal to have sufficient money readily available to cowl working bills for at the least three months – they usually’re not unsuitable.

What defines your manner of doing enterprise?

Understanding as many viewpoints as potential throughout all stakeholders is the most effective method and it’s actually how I method enterprise at Cashflows. Each voice, out of your staff to your prospects, holds worthwhile insights. By fostering an open and inclusive surroundings, you’ll be able to harness the collective knowledge of your neighborhood, which is the most effective problem-solving machine you’ve got entry to.

This collaborative method is crucial in any surroundings as dynamic as funds. By understanding the varied wants of our shoppers, we are able to develop options that really meet their expectations. Equally necessary is our unwavering dedication to our commitments. We imagine that belief is the cornerstone of any profitable enterprise relationship, and retaining our guarantees is paramount. This reliability extends to our prospects, companions, and staff alike.

In the end, our enterprise philosophy is constructed on the inspiration of human connection. By listening attentively and delivering on our commitments, we goal to create long-lasting partnerships and make a optimistic impression on the monetary lives of our prospects.


Paul Jones

Editor of Enterprise Issues, the UKs largest enterprise journal, and head of Capital Enterprise Media’s automotive division working for shoppers resembling Aston Martin and Infiniti.

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