Xsolla, a worldwide online game commerce firm, and Mastercard are bringing their partnership to Poland for the primary time by means of Alior Financial institution.
Mastercard cardholders with Alior Financial institution can now use Xsolla Pay with Factors to redeem their loyalty factors for in-game purchases instantly in Xsolla’s Pay Station. Enabled by Mastercard’s digital redemptions capabilities, this integration will permit avid gamers to pay with loyalty factors in a easy and safe method.
The gaming business is rising quickly, with the worldwide variety of avid gamers reaching new heights 12 months after 12 months. Nevertheless, in-game funds stay an space with room for enchancment. Over 40% of shoppers report needing help with buying in-game forex, and over 30% really feel that making purchases in on-line video games includes too many steps.
Xsolla Pay with Factors helps clear up that downside with a seamless answer that’s absolutely built-in into the custom-made Xsolla Pay Station checkout. Utilizing bank card loyalty factors earned from on a regular basis spending, Mastercard cardholders with Alior Financial institution should buy their favourite video games, in-game objects, and digital currencies with out leaving the gaming platform.
Now, when a gamer in Poland desires to make a purchase order on-line for his or her recreation utilizing their Mastercard because the type of fee, the factors could be redeemed by means of a easy and user-friendly check-out with fewer clicks and larger confidence.
“This collaboration with Alior Bank and Mastercard represents a significant innovation in connecting financial services with gaming. By allowing players to use loyalty points for in-game purchases, we’re creating a seamless and rewarding experience that adds value to everyday transactions and the gaming industry,” mentioned Anton Zelenin, chief product officer for fintech at Xsolla, in an announcement.
“Working with Mastercard and Alior Bank on the Pay with Points Solution allows us to offer players a simple, safe, and secure way to use loyalty points directly in their favorite games. Consumers can now use those earned points from everyday transactions to mark in-game purchases for digital items and virtual goods to level up their gaming experience,” mentioned Berkley Egenes, chief advertising and marketing & progress officer at Xsolla, in an announcement. “Our goal is to provide equal access and opportunity to everyone, and this integration in Poland demonstrates what is possible for players and developers worldwide.”
Commenting on the launch Scott Abrahams, government vice chairman, World Partnerships, at Mastercard mentioned, “Mastercard embeds technologies and solutions into everyday activities to enhance consumer experiences, and our loyalty redemptions capabilities are just one great example. Our work with Xsolla and Alior Bank demonstrates the industry collaboration that we are driving across the gaming ecosystem globally to enable secure and simple payments and deliver added value that supports people’s passions.”
“This solution is another step in building valuable experiences that combine pleasure with everyday benefits. Games play an essential role in the lives of many of our customers, which is why we are happy to support their passion by offering a new way of using loyalty points. Thanks to it, they can develop games during everyday activities, such as shopping,” mentioned Mateusz Tomczak, product growth supervisor at Alior Financial institution, in an announcement.
