Say cheese! Social media star Tezza Barton is understood for sharing her vintage-inspired aesthetic together with her 1.1 million Instagram followers because of the launch of her photograph modifying app, Tezza, in 2018.
Since then, the distinctive filters have garnered celeb followers like Kourtney Kardashian, Gigi Hadid, Shay Mitchell, Ashley Graham, and Olivia Wilde, and now, pictures fans can expertise them in a brand new method with the Tezza Customized Photograph Sales space.
“We wanted to build something that strikes a chord beyond the screen and something you could hold in your hands and walk away with,” the influencer explains.
“It’s like stepping inside the app. You see the effect before the photo prints and experience real-time nostalgia with no editing required,” she provides.
To make sure your snaps come out picture-perfect, Barton spilled her tried-and-true ideas with ET.
“A single photo can tell an entire story. … Let loose and don’t take it too seriously. Candid photos are better than posed ones,” the entrepreneur says.
“Grab your bestie, bring your drink, or throw on sunnies. Props and play are the secret. … It’s about creating a mood, a feeling, and a moment you want to keep,” she continues.
To take it up a notch, the artist swears by particular picture-taking strategies in order that she’s all the time prepared for her close-up.
“Golden hour is your best friend. … Great lighting is more important than a great outfit, so always avoid midday sun. If you are dealing with tough lighting, turn on your digital camera flash for an instant cool look,” she suggests.
“On the iPhone, shoot in 2x or 3x to add drama and make everything look cleaner, and use burst mode for real, candid movement,” Barton notes.
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